In 2011 alone, nearly 6 million people across America may require a blood transfusion. With no substitute for human blood, those in need rely on the kindness of donors. Through their generous actions, these blood donors prove how one person can make a difference in the lives of many, as one blood donation can help save more than one life.

To raise awareness about this critical issue, American Red Cross Blood Services is partnering with NexcareTM Bandages on the third-annual Nexcare give Program. This nationwide initiative thanks blood donors and encourages others to join the cause, with fashionable Nexcare Bandages marked with the word “give” to show how doing good looks good too.

Additionally, we’re excited to let you know that the “give” app created by Nexcare is now live on Facebook, and can be visited at facebook.com/Nexcare. The campaign kicks off on World Blood Donor Day Tuesday, June 14 and continues while supplies last.

Supermodel Niki Taylor, an American Red Cross volunteer and blood recipient, is serving as the face and voice of this year’s campaign. She credits her survival to the donors and doctors who helped save her life.

Each week, the Pacific Northwest Region must collect nearly 5,000 units of blood in order to help save the lives of patients like Niki who may live here in our own community. The Red Cross is pleased to partner with Nexcare Bandages to thank its loyal blood donors and to encourage those who are eligible to make an appointment to give this June.

Call 1-800-RED CROSS (1-800-733-2767) or visit redcrossblood.org to find a convenient blood drive near you. To learn more about the Nexcare give Program, and to encourage others to get involved, visit nexcaregive.com

Please give today.