Toilet Ad Big Winner For Australian Red Cross

We’ve previously professed our undying love for the Australian Red Cross. They are cute, mellow, creative, clever and edgy. They’ve also got a great sense of humor, as is evident […]

Wrapping things up!

I don’t know about you, but I am seriously loving the new Red Cross look! New website, new advertising, and nice new vehicle wraps! If you have been driving around […]

Blood Drive Marketing Around the World

I am glad the previous posts establish that Robin and Lise love the Australian Red Cross. From seeing their blood drive campaigns, I have to admit that I am quite […]

Australian Red Cross Blood Advertisement

I’m often astonished by the amazing and creative ideas that ARC undertakes to recruit blood donors! In this case, I am not talking about the American Red Cross (which is […]

You Can Ring My Bell

Now’s the time of the year when non-profits have volunteers out ringing bells and collecting change. Here in Portland, that’s not our style…but in the Netherlands, well, they make collecting […]

Simply Powerful

In the Philappines, floodwaters had still not receded a week after two devastating typhoons. This ad from BBDO Guerrero Proximity Manila reminded people that help was still needed. Would a […]

“Make Change” Campaign

Here’s another creative Red Cross ad campaign, thanks to the fine folks at Wray Ward. I love that they illustrate how even the smallest donation can make a difference — […]

New Zealand… Rocks!!!

What’s not to love about New Zealand? With beautiful beaches, rugged mountains, clever comedians, musical legends, adventurous citizens, talented filmmakers, and handsome men (that last one has nothing to do […]

Red Cross Piggy Bank

What do you think of this image, from the folks at the Masschusetts Bay (Boston) chapter? Attention-getting, no?